Dell Uses Twitter as a Powerful Marketing Tool

Dell outlet uses Twitter as a marketing tool to “tweet” specials on their dell outlet website. This strategy has led to a direct $2 million in sales, and another $1million as a result of attracting large numbers of customers to the dell.com site.

This is a prime example of how micro-blogging can be used as a strong marketing tool for all different types of businesses.

Google Signs up for Twitter

Nowadays, micro-blogging sites such as Twitter.com are taking over the web. Micro-blogging is when users send brief text updates which can either be viewed by anyone on the web or a restricted group. Many people use sites like Twitter to find out industry related news, update their friends on what they are doing, or for SEO purposes.

Evidence of how popular Twitter has become is when Google signed up for Twitter last week. (Matt Cutts has confirmed that this is a real Googler). You can follow Google on Twitter for news and updates from the search engine. Their Twitter page is similar to their Google Blog. If you are interested in following Google on Twitter, check out their page: twitter.com/google

Or if you are not too familiar with Twitter, sign up today and start Tweeting!