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Google Attacked By Forbes.com CEO Jim Spanfeller

May 6, 2009 by admin  
Filed under Search Engine Marketing


Forbes CEO Jim Spanfeller claims (without proof) that Google makes $60 million off the Forbes brand and boosting “quality publishers” like Forbes would help Eric Schmidt’s web sewage problem. This is from the publication that sells paid links that helps the sewage rise in Google?

Danny Sullivan has written an insightful piece about this over at Search Engine Land.

Danny Says Google sends Forbes and other publishers millions of visits for free. Usually smaller publishers complain if for some reason they lose that traffic due to a ranking change. Newspapers and magazine publishers seem unique in being upset that getting all those free visitors simply isn’t enough. Perhaps Google itself isn’t being properly compensated?

Danny goes on to say “If they’re going to attack Google, then I want an attack that’s organized, that can’t be so easily shot full of holes and which warrants serious attention. Or I want them to stop attacking Google so it can be attacked, when it deserves it, on far more serious issues without such distraction.”