Updates to Google’s Search Results

Today Google made two updates to their search results.

The first update has to do with the related searches that typically appear at the very bottom of the page when you type in keywords. Now, this has broadened and Google will give you related searches based on the associations/concepts related to your search.

For example, when I typed the keyword “science” into Google’s search box, I not only received related searches that include the word science. I received words such as “nature” and “nasa” which you can see below.

The second update is longer snippets in the search results when you type in a long query (more than 3 words).

For example, when I typed in “optimize a website for competitive keywords,” the first search result had a longer description tag.